Trixha Wu

Senior Brand Manager - Home & Living Category at RPG Commerce

Trixha Wu has a diverse and extensive work experience in brand management and marketing. Trixha is currently working as a Senior Brand Manager at RPG Commerce, where they are responsible for driving sales and revenues in the Home & Living category for brands like Cosmic Cookware and Montigo. Trixha leads the overall brand direction, positioning, growth, and tactical marketing strategies while managing the brand, team, products, and budgets.

Prior to their current role, Trixha Wu has held positions at Cosmic Cookware, LUMI Beauty, Soulsight, University of Illinois at Chicago, Uber, Fashion Valet Sdn. Bhd., Baker McKenzie, and Nuffnang. At Cosmic Cookware, they worked as a Brand Manager, successfully creating brand awareness and connecting people with the brand. At LUMI Beauty, they served as a Product & Brand Strategy Manager, where they were responsible for starting the brand and developing skincare products as part of the founding team. At Soulsight, they worked in Account Strategy, focusing on strategic brand solutions and consulting for various CPG products. Trixha has also gained experience in social media and digital marketing at the University of Illinois at Chicago, marketing and advertising operations at Uber and Nuffnang, and marketing and business development at Fashion Valet Sdn. Bhd. and Baker McKenzie.

Overall, Trixha Wu has a strong background in brand management, marketing strategies, product development, and team leadership, with a proven track record of driving business growth and success.

Trixha Wu attended the University of Illinois Chicago where they pursued a Bachelor of Science (B.S.) degree in Business Administration with a specialization in Marketing Management. Trixha graduated Magna Cum Laude and earned recognition on the Dean's List. Trixha also received College Honors during their time at the university. Additionally, Trixha Wu obtained an Associate's degree in Design from Raffles University. It is worth noting that they have not specified the start and end years for their education at both universities. Furthermore, Trixha Wu has an additional certification in "Design Thinking for Business Innovation" from the University of Virginia Darden School of Business, although the specific month and year of obtaining this certification are not provided.

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Kuala Lumpur, Malaysia

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RPG Commerce

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RPG was founded in 2017 in Melbourne, Australia. We are a rapidly growing DTC E-Commerce company, creating innovative brands from the ground up. Here at RPG, we believe in doing things a little different. We think outside the box, push boundaries and carve out a new way of thinking as well as best practice. We have since come a long way having expanded to offices in Malaysia & Philippines with a team of over 70+ members today. RPG is a VC backed company and a portfolio of Vertex Ventures.


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