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Arif Darr

Change & Transformation Director / Head Of Portfolio Programmes At RSA

Arif Darr is an experienced Change & Transformation Director with a strong background in leading significant transformation programs across the insurance and banking sectors. Currently, at RSA, Arif oversees the digital transformation program for commercial lines underwriting and pricing, while also managing stakeholder relationships during the Intact/RSA merger. Previous roles include leading strategic initiatives at Assurant, Guardian Financial Services, Atom Bank, Wesleyan, NFU Mutual, Aldermore Bank PLC, Charter One Savings Bank, and Legal & General, where Arif successfully implemented regulatory transformations, launched digital banking platforms, and developed new insurance products. Arif's extensive experience emphasizes stakeholder management, program delivery, and capabilities in both commercial and operational domains.

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