Becky Schroeder

Becky Schroeder is a seasoned B2B SaaS and services marketing leader with 15 years of experience in performance marketing and brand building. Currently the VP of Marketing at Knowtion Health, they develop integrated, data-driven marketing programs to drive customer acquisition and align strategies with company objectives. Previously, as Chief Marketing Officer at Hexure, they successfully transformed the marketing function, tripling the pipeline and implementing an account-based marketing strategy. Becky's earlier roles include Vice President of Marketing and Senior Vice President of Sales and Marketing at Insurance Technologies Corporation, where they focused on demand generation, brand strategy, and operational efficiency. They hold a B.S. from Texas A&M University and an M.A. from Emerson College.