Aileen Chua

Aileen Chua is the current Managing Director of SEA at RTB House. Aileen has extensive experience in the field of digital marketing, having served as the Director of Partnership and Strategy for Appier in APAC from 2014 to 2017. In this role, they were responsible for developing Appier's APAC partnership strategy and driving commercial partnerships and deals across APAC with AdExchanges/SSPs, direct publishers, DMPs, Ad-Verification tools, 3rd party tracking, data partners, etc.

From June 2017 to June 2020, Aileen served as Vice President of Commercial Planning at Mediacorp Pte Ltd. In this role, they led the Commercial Planning unit which comprised 3 teams across Business Strategy Planning, Pricing Management and Data Operations. Aileen supported the C-suite through analysis of data and market trends to formulate strategies to support the company's revenue goals. Additionally, they were responsible for developing effective pricing strategies based on market environment and competitor analysis, as well as defining structure and setting pricing across all media platforms (TV, Radio, Press, Publications).

Aileen Chua received their Masters in Electrical and Computer Engineering from Carnegie Mellon University. Aileen also holds a Bachelors degree from Carnegie Mellon University in Electrical and Computer Engineering and a double major in Economics.

They work with Jan Dzierżek - Global Head of Gaming Product, Julia Bielecka-Dąbrowska - Head of Sales Development & Efficiency, and Simon Trewavas - Country Manager, UK. Aileen Chua reports to Robert Dyczkowski, CEO.