Rayssa Natale

Rayssa Natale is a skilled professional in digital marketing and account coordination with extensive experience in developing and managing ad campaigns across various platforms. Currently serving as a Technical Account Coordinator at RTB House since January 2022, Rayssa specializes in advanced marketing technologies powered by Deep Learning algorithms. Previous roles include Performance Media at Brivia, where strategic planning for digital campaigns was emphasized, and Digital Transformation Consultant at Lima Consulting Group, focusing on implementing digital marketing strategies. Additionally, Rayssa has held positions in digital marketing at dEx digital, directed paid media at Ó DOIS GO, and worked as a copywriter and social media manager at Comparte Sites & webmarketing. Educational credentials include an Executive MBA in BI, Digital Marketing and Data Driven Strategy from Pontifícia Universidade Católica do Rio Grande do Sul, and a degree in Journalism from Universidade Federal de Pelotas.