Helena Canadell currently serves as the Head of Revenues Sports & Museum at FC Barcelona, overseeing B2B revenue sales and developing strategies for ticketing and events. With a professional background that includes roles such as VIP & Hospitality Sales Manager and Senior Key Account Manager, Helena has extensive experience in business development, event coordination, and client relationship management. Additionally, Helena collaborates on the Programa Saber Vivir as a contributor focusing on the health benefits of dance, while also maintaining a professional career as a dancer and choreographer. Helena holds multiple degrees, including a Master's in Public Relations and Communication Management from the Universitat Autònoma de Barcelona, showcasing a strong foundation in public relations and event management.
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