Joe Allam is the founder of Frond Design Limited and a freelance industrial designer, currently working as a Senior Industrial Designer at Rugged Interactive. They previously served as an industrial designer at Cycling Sports Group and as a 3D Designer at Engineered Arts Ltd. Before that, Joe held the position of Senior Industrial Designer at Anglepoise® and Chief Imagineer at Magmatic for a decade. Joe is pursuing a BA (Hons) in Product Design at De Montfort University.
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