Hello, and welcome to ruparupa 🧡💙 
We are built by Kawan Lama Group and managed by PT Omni Digitama Internusa.

Find complete and high-quality products for your home living, lifestyle, and hobbies from our official partners, such as ACE, INFORMA Furnishings, INFORMA Electronics, Krisbow, Toys Kingdom, Pendopo, Pet Kingdom, SELMA, ATARU, EYE SOUL, and Chatime.
You can buy products online and pick up orders directly at more than 600 stores in Indonesia. It's even more exciting with a 14-day guarantee*, free shipping, and 0% installments without admin fees ✨
#TemukanRagamRupamu

Let's be the part of us!

Home Goods & Services

Retail

Toys

ruparupa

ruparupa's headquarters in Jakarta Barat, Indonesia

This department focuses on designing, implementing, and managing cloud infrastructure and services.

Cloud Engineering

The Product Management Team at ruparupa is responsible for overseeing the lifecycle of various products offered by the company, from ideation to launch and beyond. They work closely with cross-functional teams, including marketing, sales, and engineering, to ensure products meet customer needs and align with the company's strategic goals. This team also continuously analyzes market trends and user feedback to drive product improvements and innovations, ensuring ruparupa delivers high-quality and relevant offerings to its customers.

Product Management Team

The Backend Development Team at ruparupa is responsible for creating and maintaining the server-side systems that power our e-commerce platform. They ensure seamless integration between our online store and over 600 physical locations, manage databases, build APIs, and optimize performance to deliver a reliable and efficient shopping experience for our customers.

Backend Development Team

The E-commerce and UI/UX Team at ruparupa is dedicated to optimizing the online shopping experience for customers. This team focuses on enhancing e-commerce performance, creating engaging web content, and designing user-friendly interfaces. Their goal is to ensure seamless navigation, attractive visuals, and efficient functionality across ruparupa's online platform, fostering a satisfying and intuitive shopping experience for users.

E-commerce and UI/UX Team

The Frontend Development team at ruparupa is responsible for designing and implementing user interfaces for the company's digital platforms. They focus on creating seamless and engaging experiences for customers shopping online, ensuring the performance, accessibility, and responsiveness of the website and mobile applications. This team collaborates closely with backend developers, UX/UI designers, and product managers to bring innovative features to life and enhance the overall user experience.

Frontend Development

The Data & Analytics team at ruparupa leverages data to drive strategic decision-making and optimize operations. This multidisciplinary team, including data analysts, data scientists, and data engineers, is responsible for gathering, analyzing, and interpreting large datasets to provide actionable insights. They develop predictive models, conduct market analysis, and ensure data quality and accessibility, all aimed at enhancing customer experience and supporting business growth across ruparupa's extensive range of home living, lifestyle, and hobby products.

Data & Analytics

The Mobile Technology Team at ruparupa is responsible for developing and maintaining the company's mobile applications. This includes designing user-friendly interfaces, ensuring app performance and stability, integrating new features, and troubleshooting issues. Their work enables customers to seamlessly browse and purchase products from ruparupa's partners through their mobile devices, enhancing the overall shopping experience.

People (2)

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Other teams

Product Management Team

Backend Development Team

E-commerce and UI/UX Team

Frontend Development

Data & Analytics

Mobile Technology Team