Sofía Andrés

Sofía Andrés is a graduate of the Universidad Argentina de la Empresa, holding a Bachelor's degree in Public Relations and Institutional Relations and a Bachelor's degree in Communication Sciences, both with honors. They have gained experience at significant agencies in Argentina and LATAM, focusing on Brand PR, communication, community management, and digital marketing. Currently, Sofía serves as the Marketing Manager at Laboratorios Arrayanes, where they lead digital campaigns and manage social media. Additionally, they work as a Social Media Manager at Brava. Sofía is skilled in various tools including Salesforce, Sprinklr, and Canva, and they have contributed to campaigns for notable clients such as L'Oréal Paris and Pernod Ricard.