Sihle S.

Sihle S. is an experienced Integrated Marketing Manager currently working at SABC since April 2022, where responsibilities include leading regional campaigns for SABC+ and ensuring cross-functional alignment among product, marketing, and commercial teams. Prior experience includes a role as Digital Marketing Manager at Trinity Broadcasting Network (TBN), overseeing digital marketing strategies that led to a 30% increase in campaign accuracy, and Brand Marketing Specialist at SACAA, where campaigns saw a 40% rise in compliance engagement. Sihle's career also encompasses positions as Digital Media Strategist at Kaya FM, Social Media Marketing Manager at Retroviral, and Sales and Marketing Specialist at Samsung South Africa. Academic qualifications include a Bachelor's degree in Business, Management, and Marketing from the University of Cape Town, and various certifications in marketing analytics and related fields.