Eddy Béchu has extensive experience in digital marketing and content management, currently serving as a Sociétaire at Sacem since June 2004, focusing on authorship, composition, and performance. Previously, Eddy held roles at Activision Blizzard from April 2013 to May 2018, including Digital Marketing & Media Content Manager, where responsibilities encompassed managing digital content for the French market and coordinating in-app advertising. As a Web Content Specialist, Eddy specialized in multilingual web projects for World of Warcraft, collaborating with international teams to ensure quality and coherence across seven languages. Prior experience at Blizzard Entertainment involved adapting marketing campaigns for French audiences and managing web content using various digital tools. Earlier roles at Jalons included direction assistance and web management, highlighting a strong foundation in digital communication and editorial projects. Eddy holds an Executive Mastère in Digital Project Management from VISIPLUS academy and a Baccalauréat in Letters from Louise Michel.
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