Simon Cahill

Simon Cahill is the Global Web Optimisation Principal at Sage, where they manage a team focused on enhancing new customer acquisition through conversion rate optimisation (CRO) processes. With over 15 years of experience in digital marketing, Simon previously served as a CRO and Analytics Consultant at Silverbean, where they led initiatives to improve website performance and drive actionable insights. They have also held roles in market research, online marketing, and customer service across various organizations, including Northern Rock Plc and Vertu Motors plc. Simon earned a B.A. (Hons) in Business Management from Northumbria University.