Jenna Kersten

Jenna Kersten is a seasoned marketing professional with extensive experience in content and conversational marketing. Currently serving as the Conversational Marketing Manager at SailPoint since June 2022, Jenna leads the conversational marketing program, manages the Drift platform, and develops engaging scripts to attract technical audiences globally. Previously, as Content Marketing Manager at Dedicated IT, Jenna crafted the brand's content marketing strategy and enhanced digital lead generation. At KirkpatrickPrice, Jenna held multiple roles, culminating as Content Marketing Lead, where significant achievements included executing a comprehensive content strategy and generating $4 million in proposals through a conversational marketing initiative. Jenna's career began with foundational roles at HarperCollins Publishers and the Tennessee Department of Mental Health and Substance Abuse Services, complemented by a Bachelor of Arts in English from Lipscomb University.