Abby Smith

Abby Smith is an experienced design and operations professional with a strong background in customer experience and design management. Notable positions include CX Foundations Lead and Senior Design Operations Specialist at Sainsbury's, where responsibilities included optimizing design processes and fostering team engagement. Prior roles at Tesco involved managing online trading and content strategies, as well as leading continuous improvement programs. Abby's career began as a Trainee Merchandiser at F&F Clothing and progressed through various roles, including Project Coordinator at Touch Creative Design Ltd. Abby holds a Bachelor of Arts in Art & Design from The University of Leeds and has achieved academic excellence at both GCSE and A Level education.