Andrés Rivera is a Customer Experience and Martech Advisor with over 12 years of experience specializing in digital transformation. Formerly a Customer Service Representative at International Flavors and Fragrances Inc., and a Customer Experience Sales Territory Manager at Oracle, Andrés has a strong background in developing strategies to enhance productivity in marketing, sales, and customer service areas. Currently, they serve as an Enterprise Account Director at Salesforce, focusing on the retail and consumer goods sectors while leveraging their expertise in cloud technology. Andrés holds a Bachelor’s degree in Business Administration from Universidad de La Sabana.
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