Brad Pruner

Senior Director - Product Strategy, Salesforce Industries at Salesforce

Brad Pruner is a seasoned professional with extensive experience in product strategy and telecommunications. As the Senior Director of Product Strategy for Salesforce Industries since April 2021, Brad is responsible for shaping the communications industry strategy and roadmap, leveraging deep market insights to empower sales and delivery teams. Prior to this role, Brad served at TELUS for over a decade, where roles included Director of B2B Systems Transformation and CRM Enablement, and Acting Vice President of Enterprise Marketing. Notable achievements include leading a successful CRM implementation for over 5,000 users and developing a comprehensive B2B systems strategy. Additionally, Brad contributed to the Leadership and Management Development Council of BC as a Board member from 2005 to 2008. Educational qualifications include a Certificate in Executive Management from UBC Sauder School of Business and completion of the Ranger program at Trailhead by Salesforce.

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