J.J. Haglund is a product marketing and competitive intelligence expert with over 11 years in the martech industry. Currently serving as the Product Marketing Director at Salesforce, J.J. has previously held significant roles at Iterable, Adobe, and Novarad, where they led market intelligence initiatives, founded Adobe's Competitive Center of Excellence, and contributed to rapid growth in marketing efforts. J.J. earned an MBA from the University of California, Los Angeles, and a BA from the University of Utah.
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