Lara Baker

Lara Baker is a Customer Success Manager at Salesforce since October 2023, with extensive experience in email marketing and client relationship management. Prior to this role, Baker served as a Marketing Implementation Consultant at Kicksaw and held various positions at AAA organizations over a span of nearly 17 years, including eMarketing Supervisor and eMarketing Client Services Manager. In these roles, responsibilities included managing email campaigns, training clients on email marketing best practices, troubleshooting technical issues, and ensuring compliance with CAN-SPAM regulations. Baker holds a Master of Library & Information Science and a Bachelor of Science in Market Research/Statistics from Florida State University.