Lauren Back has a diverse background in business development, solution engineering, and customer success. Beginning as an intern at Merrill Lynch & Co. and Marcus & Millichap, Lauren gained foundational experience as a Financial Analyst and Research Analyst. At Stanley Black & Decker, Inc., Lauren served as an Assistant Brand Manager, focusing on marketing strategies for eCommerce and retail. In the role of Business Development Representative at Oracle, responsibilities included identifying and qualifying sales opportunities for various commerce solutions. Moving to Salesforce, Lauren advanced through several roles from Customer Onboarding & Success to Principal Solution Engineer, showcasing expertise in solution engineering and customer success management. Lauren holds a Bachelor of Arts in Sociology with a focus on Economics, Business, and Society from the University of Michigan.
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