Mark S. Smith

Mark S. Smith is a Digital Transformation Executive at Salesforce, where they have been shaping transformational visions since 2016. With over 20 years of experience in executive software leadership roles, Mark co-founded MyPoints.com, which became the largest Internet loyalty network, leading to a successful IPO in 1999. They served as COO for AnchorFree, driving significant growth and leading to its acquisition for approximately $300 million. Mark is also the founder of Longfellow Wine Company, a boutique Napa wine producer, and is pursuing advanced degrees in Management of Technology from the University of California, Berkeley, and Electrical and Computer Engineering from the University of South Carolina-Columbia.