Raphael Luescher is a Senior Manager in Solution Engineering at Salesforce, leading teams focused on enterprise and strategic global accounts in the manufacturing sector. With previous roles as a Manager and Senior Solution Engineer, Raphael has driven go-to-market strategies and supported manufacturing clients in their digital transformation. In addition to practical experience, Raphael serves as a guest lecturer at ZHAW School of Management and Law and KV Business School Zürich, teaching on technology and business model innovation. Raphael's career includes roles in enterprise account management and co-founding Oyraa, a tech start-up. Educational credentials encompass extensive executive education and degrees from renowned institutions, including ETH Zurich and Harvard Business School.
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