Sam Winterson has extensive experience in marketing, customer loyalty, and digital transformation across various sectors. At Waitrose & Partners, Sam served as Loyalty Transformation Owner, overseeing loyalty initiatives and data capabilities. Previous roles include Marketing Manager and eCommerce Board member responsible for customer communications and strategy. Sam's background includes significant positions at emnos, cxLoyalty, John Lewis & Partners, and Salesforce, focusing on customer loyalty, innovation, and industry strategy. Educational qualifications include a BSc in Business Computing and IT from Aston University and a Postgraduate Diploma in Marketing from the Chartered Institute of Marketing, along with certifications in innovation and marketing strategy.
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