Tom Hasselman

Tom Hasselman is an experienced marketing professional currently serving as the Senior Director of Product Marketing for Data Cloud at Salesforce since February 2024. Previously, Tom held the position of Area Vice President for Product Marketing at Calix, where leadership focused on Calix Cloud's value through effective messaging. Tom's extensive tenure at Salesforce from January 2011 to March 2023 encompassed various roles, including Senior Director and Director of Product Marketing, with a focus on enhancing the Marketing Cloud product line and customer engagement. Prior experience includes significant roles at Radian6, managing strategic accounts and driving business development initiatives, as well as positions in sales and marketing with Massive Graphics and Marketbridge Canada. Tom holds a Bachelor of Arts in History and Marketing from the University of New Brunswick.