AI-powered WhatsApp automation for estate agents and mortgage brokers.

Every week, 50,000+ property enquiries pass through SalesRook. Our AI qualifies leads, uncovers hidden valuation opportunities, captures mortgage referrals, and syncs everything to your CRM - so your team can focus on viewings, advice, and closing deals instead of chasing dead-end leads.

Founded in 2022 by Max Hardy and Richard 'Remi' Remington, SalesRook was built around a simple observation: negotiators and brokers were drowning in enquiries they couldn't process fast enough. Leads went cold. Valuations hid in plain sight. Out-of-hours meant out of luck.

We fixed that.

Our AI handles qualification, out-of-hours responses, and data entry via WhatsApp - where 87% of people actually reply. Negotiators and advisers pick up warm, qualified conversations ready to convert.

Today, 1,000+ agents and brokers across 150+ UK businesses trust SalesRook to make sure no opportunity slips through the cracks.

We handle leads from any source - If it sends an email, we can handle it. Portals, paid ads, developers, introducers, your website - we'll capture, qualify, and pass it into your CRM.

We are a remote team spread across five countries. 

One mission: To improve the quality, ease, and speed for life's biggest transactions.

SalesRook Ltd

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