Laís Borges has a work history in the field of marketing and performance analysis. Laís began their career as an intern in Marketing Strategy at Sallve, where they conducted quantitative and qualitative research, analyzed competition, and proposed improvements to products. Laís also assisted in the organization of partnership projects and new channels. Following their internship, Laís became a Junior Performance Analyst at Sallve. Their responsibilities in this role are currently ongoing. Prior to this, they worked as an Account Strategist at Raccoon Marketing Digital, where they were responsible for strategic planning, account structure, optimization, and data analysis. Laís also managed paid media accounts and provided strategic guidance to clients. Laís also worked as an Account Strategist at Calina Marketing Digital, where they focused on onboarding clients, developing strategic plans, optimizing accounts, and managing paid media.
Laís Borges completed their bachelor's degree in Civil Engineering from Universidade Federal de Goiás from 2015 to 2017. Laís then pursued another bachelor's degree in Production Engineering from UFSCar - Alumni between 2018 and 2023.
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