Founded in 2016 in London, Samarkand is a cross-border eCommerce company focused on connecting international brands with China, the world’s largest eCommerce market. 

In the last 5 years, the Chinese eCommerce market has evolved at breakneck speed, yet our mission remains as relevant as ever – to make Chinese eCommerce simple, accessible, and profitable for brands and retailers of all sizes. 

Our proprietary software platform, Nomad, is at the core of delivering growth for our own brands and customers alike, covering commerce, distribution, logistics, payments, and analytics. 

If you’re looking for solutions to build a direct-to-consumer offering in China, get in touch and find out how Nomad can help.

E-Commerce

Samarkand Global

Samarkand Global's headquarters in Tonbridge, United Kingdom

David Hampstead

Siwei Lu

Eva Hang

Simon Smiley

The Leadership Team at Samarkand Global orchestrates the company's strategic direction, business operations, technological advancements, and market expansion. Comprising executives such as the CEO, CTO, and Chief Commercial Officer, this team ensures alignment across departments to drive growth and profitability in the Chinese eCommerce market. They leverage their expertise to innovate solutions, manage key investments, optimize operational efficiency, and expand Samarkand's global footprint through their proprietary platform, Nomad.

Leadership Team

The Marketing Team at Samarkand Global is responsible for developing and executing strategies to enhance brand visibility and engagement in the Chinese eCommerce market. This team focuses on managing brand communication, leveraging social media platforms, coordinating live streaming events, and crafting targeted marketing campaigns. They work closely with internal and external stakeholders to ensure that marketing efforts are aligned with the company's mission of making Chinese eCommerce simple, accessible, and profitable for all brands.

Marketing Team

The Finance and Accounting team at Samarkand Global is responsible for managing the company's financial health, ensuring accurate financial reporting, and optimizing profitability. This team, led by the Chief Financial Officer, oversees bookkeeping, financial analysis, budgeting, compliance with financial regulations, and strategic financial planning to support the company's growth ambitions in the Chinese eCommerce market.

Samarkand Global

Org chart

Teams

Leadership Team

Marketing Team

Finance and Accounting

Offices

Samarkand Global

Org chart

Teams

Leadership Team

Marketing Team

Finance and Accounting

Offices

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