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Petra Blixt

Chief Marketing Officer

Petra Blixt is a seasoned marketing professional currently serving as Chief Marketing Officer at Sambla Group since August 2025 and as a professional board member at Recommended by and Svensk Fastighetsförmedling. Previously, Petra held the position of Chief Marketing Officer at Svenska Spel from January 2020 to September 2025, overseeing a comprehensive marketing management team and responsible for the entire marketing funnel. Earlier roles include interim Chief Marketing Officer at LeoVegas, where Petra managed global brand building and customer acquisition, and Head of Commercial at C More, accountable for B2B business and digital product sales. Petra's extensive experience spans various leadership roles in marketing and business management since beginning a career in 2006, supported by a Bachelor's degree in Economics from Stockholm University and certification as a Board Member from StyrelseAkademien.

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