Sambrela was a technology company founded in 2019 in Tbilisi, Georgia. The company initially focused on game development, building digital products and interactive experiences for global audiences.

As blockchain technology began transforming digital economies, the company pivoted and launched Arena Games, a Web3 gaming infrastructure platform designed to help game developers integrate blockchain technology and unlock new monetization models. Through Arena Games, the team supported numerous studios in transitioning into Web3, enabling the creation of digital asset economies and expanding opportunities within the rapidly emerging GameFi ecosystem.

During its years of operation, the company achieved significant recognition and milestones, including:

Recipient of the GITA Innovation Grant from the Government of Georgia
Winner of the Best Startup Award at Sigma 2022
Selection into the global 500 Global accelerator program
Forbes recognition for the founders’ contributions to technology and entrepreneurship

Sambrela and Arena Games collaborated with a wide range of global partners, blockchain ecosystems, investors, and developer communities, contributing to the growth of Web3 gaming infrastructure and digital asset adoption.

Arena Games operated until 2025, when shifting market conditions within the Web3 and GameFi sectors led the founders to make the strategic decision to wind down the project and conclude the company’s operations.

Over its six-year journey, Sambrela played a role in advancing innovation at the intersection of gaming, blockchain technology, and digital asset economies, leaving behind a legacy of experimentation, collaboration, and ecosystem development.

Sambrela (Arena Games)

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