Zoe Wilmer founded Samphire in May 2010. She is a former company director and shareholder of a large restaurant PR agency.

We offer our clients a boutique service, with Zoe directly involved in all accounts, personally sharing her expertise, experience, and wealth of contacts. She is supported by Sophie Fox, Head of PR, and Amy McMullin, PR Account Director, both of whom are long-standing, core members of the team with extensive industry experience.

As a full-service agency, we take an integrated approach, delivering tailored solutions across PR, marketing, and social media, all of which have a direct and tangible impact on the ongoing success of our clients’ businesses.

We cover all aspects of restaurant PR and marketing, from launching new restaurants and boosting more established ones to raising the profile of individuals such as chefs, hoteliers, and business owners. Through strategic planning, creative thinking, and strong media relations, we devise bespoke campaigns for each client and deliver them across multiple channels.

Samphire Communications

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Samphire Communications

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