Joe Granata

Joe Granata is an accomplished executive with extensive experience in product marketing, development, and sales across various sectors. Currently serving as the Director of Product Marketing, Development & Sales at Samsonite since 2007, Granata has contributed to the company's remarkable global sales exceeding $5 billion. Previous roles include Director of Product Development at Samsonite (1999-2002), National Sales Director at A.T. Cross Company (2002-2006), and Director of Marketing/New Product Development at Conair Corporation (1996-1999). Granata has also held key positions at Hyosung Corporation, where leadership transformed the CIAO! brand, and concluded a decade-long tenure at American Tourister as Regional Sales Manager. Granata holds a Bachelor of Science in Business Administration with a concentration in Finance and Marketing from Bryant University.