Laura Schmidt is an experienced brand manager with a strong background in marketing, currently serving as the Brand Manager for TUMI at Samsonite since September 2023. Previous roles include Brand Manager for Lifta at Liftstar Marketing GmbH and Junior Brand Manager for MaxiNutrition & HAFERVOLL at KRÜGER GROUP. Laura's career began in content marketing and PR management at Hafervoll GmbH, with additional experience in multi-channel marketing at Otto Group and IoT & Innovation at Vodafone Kabel Deutschland GmbH. Education includes a Bachelor's degree in Business Administration with a focus on International Marketing from Fontys Venlo University of Applied Sciences and a certification in successful product management from Technische Akademie Wuppertal e.V.
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