Dan Brizell is a seasoned commercial leader with extensive experience in sales, category management, and partnerships within the consumer electronics and emerging tech sectors. Dan held multiple positions at Phones 4u from 2012 to 2014, including Buying Director and Head of Buying. At DIXONS CARPHONE PLC, Dan advanced the EU Commercial - Mobile category from 2014 to 2016. Currently, Dan serves as the Head of Category Development UK for Samsung Electronics, having previously been the Head of Sales UK for wearables and audio products. Dan earned a 2:1 degree in Business Economics from The Manchester Metropolitan University, which spanned from 1996 to 2010.
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