Joy Tim-Ayoola is a dynamic business expert with over 15 years of experience in Retail Channel and Category Management, Sales Operations, and Business Analytics within the FMCG sector. Currently serving as the Group Head at Samsung Electronics West Africa, Joy drives consistent business growth and profitability while managing smartphone operations in the region. Joy's previous roles include impactful positions at Unilever and SC Johnson, where expertise in marketing strategy and channel development contributed to significant business achievements. Joy began their career as a Course Instructor at New Horizons Computer Learning Centers, facilitating IT training for corporate organizations. Joy holds a degree from the University of Lagos.
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