Sachit Arora

D2C Channel Marketing lead (Deputy General Manager)

Sachit Arora is an experienced marketing professional with a strong background in product marketing and brand management, having worked with notable companies such as Samsung Electronics, OPPO, Airtel, and ICICI Bank. Currently serving as D2C Channel Marketing Lead at Samsung Electronics, Sachit has successfully driven go-to-market strategies for various smartphone models and has expertise in digital marketing across multiple platforms. With a Bachelor of Technology in Electronics and Communication from Jaypee Institute of Information Technology and an MBA in Marketing from the Indian Institute of Foreign Trade, Sachit has a comprehensive understanding of consumer insights, brand positioning, and campaign execution. Prior experiences include handling strategic marketing initiatives at HCL Technologies and developing social media strategies during an internship at McCann Worldgroup.

Location

Gurgaon, India

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