Patrick Couture

Patrick Couture is an accomplished marketing executive with extensive experience in product innovation, development, and market implementation. Currently serving as Vice-président Marketing et notoriété de la marque at Sani Marc since August 2003, Patrick is also the VP and DG of the Pool and Spa division and oversees Retail and SUTRO, focusing on electronic commerce, regulation, and corporate affairs. Prior to Sani Marc, Patrick held the position of Gestionnaire de projets at Desjardins from July 1987 to July 2003, managing strategic planning projects. Patrick holds an MBA in administration from Université de Sherbrooke and a degree in Arts et Sciences with a focus on political science and communication from Université de Montréal.