Eben Smit serves as the Chief Executive Officer at Sure Financial Group since January 2022, bringing extensive experience in the financial sector. With a tenure at Sanlam since March 2011, Eben specializes as a Financial Advisor and Investment Specialist. Previously, Eben was a Partner at Millionsure Bluestar from January 2016 to December 2021 and a Business Partner at ProPlan Wealth Bluestar Financial Services Sanlam from January 2014 to December 2015. Educational credentials include a Post Graduate Diploma in Financial Planning from the University of Stellenbosch (2014-2015) and a BComm in Management Sciences, focusing on Investment and Financial Management from Stellenbosch University (2008-2010).
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