Edwin Vedder is an experienced Digital & Multichannel Manager and CRM Specialist currently serving as the Omnichannel Lead for North Europe at Sanofi, where they focus on digital transformation and customer experience strategies in healthcare. Having begun their career in account management at Hoechst, they have since accumulated extensive experience in the pharmaceuticals sector, holding various roles that include ETMS Manager and CRM Manager. Edwin continues to enhance their expertise by pursuing a postdoctoral degree in CRM & Customer Management at Beeckestijn Business School.
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