Gordon Greenfield

Chief Marketing And Communications Officer at Sarasota Orchestra

Gordon Greenfield has a diverse work experience spanning several industries. Gordon began their career as a Senior Associate at DRI/McGraw-Hill, where they managed market research projects and presented results to senior executives. Greenfield then joined Cheetah Technologies as Vice President of Marketing, where they built and managed the marketing function and played a key role in the company's acquisition by Acterna. Gordon later founded their own marketing consultancy, Quail Communications, specializing in corporate branding and product launches. As President, they worked with clients such as Switch and Data Corp and erinMedia. Greenfield then served as the Director of Marketing for Lennar Homes, overseeing marketing strategy and implementing a successful website redesign and branding program. Gordon'smost recent role was as the Chief Marketing and Communications Officer for Sarasota Orchestra, where they were responsible for all marketing activities and achieved significant success in reaching and attracting new audience segments.

Gordon Greenfield's education history includes pursuing an MBA in Marketing from Cornell Johnson Graduate School of Management. Additionally, they participated in a Continuing Studies Certificate Program focusing on Digital Media and Marketing at Duke University from 2015 to 2016. Gordon also holds a Bachelor of Arts (BA) degree in Journalism from Northeastern University. In addition to their formal education, Gordon has engaged in professional development opportunities to further enhance their skills and knowledge in an unspecified field of study.

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