SBS Radio is a service provided by the Special Broadcasting Service that aims to inform, educate and entertain Australians, especially those of non-English-speaking backgrounds.

Media & Entertainment

Parliament

Federation Square

Artarmon

Jane Palfreyman

Mandi Wicks

Greg Newman

Pamela Cook

David Hua

Paulien Roessink

Amy Stockwell

Nikole Music

Andrew Smailes

Clare O'neil

Stig Bell

The Sales and Media Coordination team at SBS Radio is responsible for driving revenue through the sale of advertising and sponsorship opportunities across various media platforms. They collaborate with clients to develop tailored marketing solutions, coordinate media campaigns, and ensure seamless execution. This team also works closely with content producers and group sales managers to optimize audience engagement and enhance the service's reach, particularly among non-English-speaking communities.

Sales and Media Coordination

The Content Creation and Production team at SBS plays a pivotal role in developing and producing engaging multimedia content across various platforms, including radio, television, and digital media. This diverse group of professionals—comprised of producers, journalists, editors, and content creators—collaborates to tell captivating stories that inform and entertain, with a specific focus on serving Australia's multicultural communities and non-English-speaking audiences. Their work ensures that SBS effectively conveys relevant cultural narratives and current events, fostering greater understanding and connection among diverse populations.

Content Creation and Production

The Engineering and Technology team at SBS is responsible for designing, implementing, and maintaining the technological infrastructure that supports the delivery of content across various platforms. This team collaborates on software development, system integration, and cybersecurity, ensuring that SBS's Radio, TV and Online services are reliable, secure, and optimized for a diverse audience. They also focus on data management and cloud operations, enhancing both user experience and operational efficiency in broadcasting to non-English-speaking communities.

Engineering and Technology

The Human Resources and Corporate Relations team at SBS focuses on fostering a diverse and inclusive workplace while effectively communicating the company's values and objectives. They manage talent acquisition, employee development, and corporate communications, ensuring alignment with SBS's mission to inform and entertain a multicultural audience. Additionally, they drive corporate social responsibility initiatives and uphold compliance best practices across various media platforms.

Human Resources and Corporate Relations

The Marketing and Communications team at SBS plays a crucial role in promoting the organization's diverse programming, with a focus on engaging non-English-speaking audiences. This team strategizes and executes marketing campaigns, manages social media presence, optimizes digital content for search engines, analyzes audience insights, and coordinates public relations efforts. By leveraging a multi-channel approach, they aim to inform, educate, and entertain while enhancing brand visibility and audience engagement.

Marketing and Communications

The Leadership Team at SBS is responsible for setting the strategic direction and overall vision of the organization, ensuring effective operations and financial management. They drive innovation in content delivery, champion multicultural representation, and engage with key stakeholders to enhance SBS's mission of serving diverse Australian communities. Through collaboration and expertise, this team works to elevate the service's impact and relevance in a changing media landscape.

SBS

Org chart

Teams

Sales and Media Coordination

Content Creation and Production

Engineering and Technology

Human Resources and Corporate Relations

Marketing and Communications

Leadership Team

Offices

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