Lara Pitkeathly

Social Media Specialist at ScalePad

Lara Pitkeathly has a diverse work experience that spans across various roles and industries. Lara currently works as a Social Media Specialist at ScalePad since April 2023. Prior to this, they worked at Glacier Media Digital as a Senior Social Media Strategist from November 2021 to April 2023, and as a Social Media Strategist from August 2019 to November 2021.

Before joining Glacier Media Digital, Lara worked as a Marketing Coordinator at P.S. MediaHouse and Resource Multimedia from February 2019 to September 2019. Lara also gained experience as a Marketing Assistant at P.S. MediaHouse and Resource Multimedia from November 2018 to February 2019, where they managed social media for multiple clients and handled tasks such as writing monthly articles, updating social media profiles, creating newsletters, and more.

Lara's earlier experiences include working as an Editorial Assistant at Town Media from March 2018 to November 2018, and as a Freelance Writer at Keller Williams Realty, Inc. from April 2017 to November 2018. At Keller Williams Realty, they assisted sales representatives in creating their personal websites and conducted research to provide detailed, factual information to potential buyers.

Lara also has experience in the hospitality industry, having worked as a Hostess/Server at Cavallo Nero from August 2011 to November 2018. During this time, they excelled in providing exceptional service, maintaining teamwork, and multitasking in fast-paced environments.

Additionally, Lara worked as a Freelance Writer at Metroland Media Group, where they covered Ward 4 for the Municipal Election in Mississauga in October 2018. Lara actively published stories and live-tweeted the event with photos and videos.

Overall, Lara's work experience showcases their expertise in social media management and strategy, marketing coordination, content creation, and providing exceptional customer service.

Lara Pitkeathly obtained an Advanced Diploma in Communication Arts from Mohawk College, where they attended from 2016 to 2019. In addition to their college education, they have also acquired several certifications including LinkedIn Content and Creative Design, LinkedIn Marketing Fundamentals, LinkedIn Marketing Strategy, and Google Ads Display Certification.

Links

Timeline

  • Social Media Specialist

    April, 2023 - present