Rosa Hernando Bartolome has extensive experience in expansion and sales analysis, beginning as an Expansion Analyst at DIA Group from September 1999 to February 2002, where responsibilities included new expansion tools implementation and expansion controlling. Rosa progressed to the role of Studies & Development Manager, focusing on the development and implementation of expansion tools. As an International Expansion Senior Manager, Rosa led the creation of store variables and developed analytical tools utilizing Big Data and Machine Learning for improved decision-making processes. Currently, Rosa is employed at Schaeffler as a Sales Analysis & Contract Management professional, leading the digitalization of customer sales analysis and overseeing contract management and sales planning for France. Rosa holds an MBA in Business & Administration from ESCP Europe and a Bachelor’s degree in Business/Managerial Economics from Universidad Autónoma de Madrid.
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