Luc Wise is the CEO and Founder of The Good Company since January 2019, bringing extensive experience in strategic leadership. Wise has served as a Lecturer at Sciences Po since March 2014, teaching Master 1 students in Communications, Media, and Creative Industries. Previously, Wise held the position of Chief Strategy and Transformation Officer at Publicis Worldwide from June 2017 to November 2018, advising brands on marketing and business transformation. As a co-founder, shareholder, and CEO of Herezie Group from April 2010 to October 2016, Wise contributed to establishing one of France's largest independent communications firms. Earlier roles include Managing Director and Head of Strategy at Agence V (2003-2010) and Senior Strategic Planner at Publicis Conseil (2000-2003), working with major global brands. Academic qualifications include a BA/MA in Social and Political Sciences from the University of Cambridge and a DESS in Communication Politique et Sociale from the University of Paris I: Panthéon-Sorbonne.
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