Ciara O'Connor is a strategic marketing and communications leader currently serving as a Senior Engagement Strategist at Scoir, Inc. With an MBA from NYU Stern specializing in strategy and leadership & change management, Ciara has extensive experience in executing effective marketing campaigns and shaping brand narratives across digital platforms. Previously, they held various marketing roles at institutions such as Carnegie Mellon University and New York University, where they developed data-driven strategies that significantly increased lead generation and enrollment. Ciara's academic background includes a BA in English and Political Science from Gettysburg College and a semester abroad at the University of Melbourne.
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