Hailey Sung

Hailey Sung is a seasoned marketing professional with a strong background in performance marketing and user acquisition, currently serving as Sr. Manager of Performance Marketing at Scopely since January 2021. Previously held various positions at Crunchyroll, including Mobile User Acquisition Manager, where responsibilities included managing campaigns to enhance subscriber growth, optimizing budgets, and app store performance. At Paktor, Hailey advanced from Marketing Manager to Marketing Lead, driving revenue growth through innovative marketing strategies and partnerships. Prior roles include Marketing Associate at Netmarble and PR/Marketing at App Annie, where skills in data analysis and public relations were honed. Educated at the University of Wisconsin-Madison, Hailey holds a Bachelor of Science in Statistics.