Itai Keshet

Itai Keshet is an accomplished professional with extensive experience in App Store Optimization (ASO) and project management. Currently serving as the Director of Cross-Platform Store Discoverability & Optimization at Scopely since December 2019, Itai oversees store visibility and conversion rates across multiple platforms. Previously, as the Director of ASO and Head of App Store Optimization at yellowHEAD, Itai built a renowned ASO department and worked with leading brands to enhance organic app installs. Additional roles include Project Manager positions at Verint, zap group, and Teva Pharmaceuticals, where Itai managed substantial projects and delivered actionable business recommendations. Itai holds a Bachelor of Science in Industrial Engineering and Management from the Technion - Israel Institute of Technology.