Rotem Madar is a seasoned marketing professional with extensive experience in user acquisition and marketing strategy. Currently serving as the Sr. Director of Marketing at Scopely since January 2022, Rotem previously held the same title at GSN Games from September 2019 to December 2021, before the company’s acquisition by Scopely. Prior to GSN Games, Rotem was the Director of User Acquisition at Spiral Interactive and held various roles at DauUp, including Head of Social User Acquisition and Team Leader. Rotem's career also includes positions as a NOC & Support Engineer at Akamai Technologies and Cotendo. Rotem earned a Bachelor of Science (BSc) in Industrial Engineering and Management from Ruppin Academic Center in 2012.
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