Caroline Bauer is an experienced media professional with a strong background in strategic media planning and client management. Currently serving as Client Lead at Scream Mediabyrå since August 2020, Caroline oversees comprehensive media strategies across all channels, ensuring client profitability and additional sales. Previous experience includes roles as Client Lead at Scream Mediabyrå, Media Manager at Trimb Healthcare, and Nordic Account Director at MediaCom, where Caroline managed extensive media strategies and client relations. Caroline's career began in marketing with a position at Canon Svenska AB, and Caroline holds a Master’s degree in Business Marketing from Stockholm University.
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