Paul West

Paul West is an accomplished entrepreneur and executive with extensive experience in the marketing and technology sectors. Currently serving as Partner & President EMEA at Screen Pilot since July 2025, Paul also co-founded and leads Fuse, an all-in-one ecommerce software solution for the hospitality industry. Prior to this, Paul founded and led Ignite, a successful integrated marketing agency, for over two decades, specializing in elite brands and global hospitality businesses. Additionally, Paul has been a Commercial Partner at A Taste Of Space and held founding roles in both Imprint Music and Ignite Marketing. With a BA in Business Studies from London Metropolitan University, Paul has a strong foundation in business and strategic marketing.