Search Engine Land
Benjamin W. is a seasoned professional with extensive experience in digital marketing, particularly in Google and Bing Ads, as well as tracking and analytics. Currently serving as a Subject Matter Expert Author at Search Engine Land since July 2023, Benjamin W. also holds multiple roles since April 2018, including Co-Teamlead Senior Product Specialist and Senior Strategic SEA Consultant. Additional roles include SEA & CSS Consultant and SEA Consultant, focusing on comparison shopping services and partner management. Previously, Benjamin W. operated as a Growth Hacker and Blockchain Consultant while freelancing and completed an internship at UniCredit. Benjamin W. earned a Bachelor of Arts in Business Administration from the University of Applied Sciences Stralsund in 2017.
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Search Engine Land
Search Engine Land is a must read hub for news and information about search engine marketing, optimization and how search engines such as Google, Yahoo and Microsoft's Bing work for searchers. Be sure to visit to keep up on everything related to search and search marketing. Search Engine Land is published by Third Door Media, which is also the parent company that produces the Search Marketing Expo (SMX) and MarTech Conference series, and Digital Marketing Depot, our research center for digital marketers.