SECA Worldwide (盛力世家) is a leading global sports management & marketing company in China, with an international management team and global breadth of businesses. Invested by China Media Capital (CMC), SECA represents the Chinese Olympic Committee, Chinese Olympic Gold Medal athlete talent, International and local corporations, and develops its own sporting properties. SECA's areas of expertise are diverse and wide ranging which includes Sports and Entertainment Properties, Content Creation, Talent Management as well as Sports Marketing & PR Communications. We provide a 360 degrees complete sports marketing solutions that are tailor made to our clients. Including:

- Sponsorship negotiation
- Sports marketing research and analysis
- Sports marketing strategy development
- Sponsorship implementation and management
- Sports hospitality program design and implementation 

Some of our clients includes but not limited to the Chinese Olympic Committee, Manchester City Football Club (MCFC), GE, P&G, Samsung, Tencent, LeTV, PPTV, Deloitte, Jaguar Land Rover, BMW, Mini Cooper, Lexus, Infiniti, Buick, Venetian Macau Hotel & Resort, FC Porto, Eintracht Frankfurt, Amway, Puma, ANTA and Mission Hills. SECA owns sports like Artistry on Ice, Beijing International Running Festival (Beijing Run), Venetian Macau Boxing events as well as Squash China Open and athletes like Zou Shiming (Boxing), Stephen Hendry (Snooker), Ma QingHua (Chinese F1 license holder), Yu Dabao, (Soccer) and Chen Pen Bin (Extreme Runner, 100km+) etc. More at: www.secaworld.com

SECA is combining sports marketing with lifestyle to create a sports entertainment interactive platform to serve the public and our clients. SECA also leverages the sports and entertainment properties developed by the company, we help our clients to zoom in on the lifestyle of the target demographic. therefore, to help our clients to improve the brand loyalty of existing customers, as well as, acquiring new potential customers.

SECA Worldwide

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